The Crazy Kitchen: Iceland Christmas in July #PowerofFrozen

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Friday 14 July 2017

Iceland Christmas in July #PowerofFrozen

Last week, on one of the hottest days of the year, I got up at an unearthly hour to travel to London for one of the hotly anticipated summer events of the year - Christmas in July. If you've never been to a Christmas in July event it's where brands get to showcase their up and coming products aimed at the Christmas market.

The brand that I made this epically hot journey to see was, ironically, Iceland.

Iceland Christmas in July #PowerofFrozen

Last November I attended a pre Christmas event at the Iceland HQ and their food was amazing, so I was excited to see what they had on offer for this Christmas. Iceland's chef Neil Nugent was on hand to prepare some delicious food and served me up a delicious breakfast.

This wasn't like my usual breakfast, especially as I rarely eat fish, but I must say that Neil Nugent does prepare the best smoked salmon. This beetroot smoked salmon was served with a touch of lemon mayo, alongside Nacho Chicken and a cute pot of Crab Mac & Cheese. I'm so impressed with the quality & taste of Iceland fish & seafood that I am seriously considering popping my sushi cherry and trying one of their Luxury Sushi Platters this Christmas. 

It's difficult to know where to start with the food as there was so much on offer, from gifts, decorations and pet treats to cheese platters, nibbles, roasts and desserts. There is everything you could possibly need this Christmas to feed your guests throughout the Christmas period, as well as wrappings, lights and advent calendars - I absolutely *need* the wine advent calendar to see me through my usual 'wet December'! 

I'm definitely going to need a third freezer this Christmas for sure! There's way too much to show you here, so here are a few of my favourites that I'll be looking out for later in the year.

Not forgetting the award winning Mince Pies

You can find a few more products on my Instagram feed - scroll to the left to see them all.

Do you have a favourite that you'll be looking out for this Christmas?

a commissioned post for Iceland Foods

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